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Tip #215 - Point it out
It doesn’t matter if you own 5, 50 or 500 domains - buying all the domains in the world to point at your site in an attempt to get higher Google listings won’t help you. In general when you buy a domain and point it to another domain, it will probably be done in one of two ways ; META refresh redirection or frames. (There is another way to redirect domains, which we’ll cover later, but it still won’t help your SEO) Now, what happens when you submit the spangly new domain name to Google and it comes along? Either; 1) it follows the redirect (which is bad and can lead to banning in itself) and ends up on the domain and site you already had anyway, and spiders/ranks that. Or 2) it sees frames, either ignores them or (if you’re lucky) follows the link to the original domain and site you already had anyway, and spiders/ranks that. See? Either way, you’re back having the original site spidered and ranked. Of course, there’s also the fact that if you don’t submit the new domain to Google it won’t know about it anyway as it can only follow physical links and index physical pages. By all means buy as many domains as you like - to stop others having them, to use on advertising, to invest in, whatever. But please, please, please don’t fall into the trap of buying multiple domain names to help SEO just because you think you should. –oOo– Want more tips on things that will help your SEO efforts? Buy the book now!
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